Labels, cap straps, and packing tape design for Salt Lake-based "crybaby bitters co."
With a focus on unique, creative flavor combinations, there was a need for these labels to really stand out on a shelf, proudly declaring their uniqueness, while still being visually appetizing. I feel like we ended up with some designs that really accurately represent the flavors within, and the decision to print them on metallic foil stock really took them to the next level.